Re Branding Our Image

Re Branding Our Image

Our objective is to be best in class in everything we do. With this in mind, Esmark Finch has fine-tuned its brand to be a strong and recognizable corporate identity – one which reflects its growing presence as a leading, multi-faceted service provider. Esmark Finch is an innovative organisation providing creative & graphic design, print & packaging, vehicle graphics & conversions combined with a comprehensive list of online services through our unique software platf...

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6 Design tips to get shiny packaging on the shelf

6 Design tips to get shiny packaging on the shelf

Product packaging, as a graphic design discipline, is an industry itself. But this demanding design area requires more than a good eye, so let’s see what makes and breaks good packaging design. 1. Clarity and simplicity Next time you go to a supermarket, pick a random shelf and browse through some products. Glance at each and ask yourself two very simple questions: 1.    What’s this product for? 2.    What’s the brand behind it? You’ll find products listing dozen of benefits with...

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The Sunday Business Post: Esmark Finch & Xerox meet tall order

The Sunday Business Post: Esmark Finch & Xerox meet tall order

The success story of Esmark Finch in partnership with Xerox, was shared at the The Sunday Business Post on 26th of March. John Mullane, Chief Executive Officer at Esmark Finch & Norman McNellis, Director of Production Systems at Xerox discussed how their partnership delivers agile On Demand Print and packaging! “As an iGen 4 user, Esmark Finch is a great example of how we are doing very successful business with digitally printing On Demand, in order to meet the needs of major brands su...

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Premium Printing Techniques

Premium Printing Techniques

There are a wide variety of specialty printing techniques available for consumers who are interested in setting their printed products apart from the ordinary masses. If you want to ensure that your product will have a premium look and feel, you should considering utilizing these techniques. Many brands have already used Gold Foil Stamping or UV Varnish to get ensure individual Impact in the consumer market. An example could be Egan's Whiskey, who were looking for a solution for a short ru...

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Irish Print Awards 2016 Finalists

Irish Print Awards 2016 Finalists

We are delighted to announce that we have been shortlisted for the Irish Print Awards 2016 in 3 categories. Berry Be Beauty Packaging Categories: Digital Printer of the Year & Luxury Packaging About the job: Lorna of Berry Be Beauty, contacted us here in Esmark Finch in the hope we could help her rebrand and relaunch her existing products in all new packaging. All in all, Lorna had a requirement for 10 different boxes across 3 different keylines for her hand cream, body butter, bo...

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15 Time Management Tips for Getting Stuff Done

15 Time Management Tips for Getting Stuff Done

“Don’t say you don’t have enough time. You have exactly the same number of hours per day that were given to Helen Keller, Pasteur, Michaelangelo, Mother Teresa, Leonardo da Vinci, Thomas Jefferson, and Albert Einstein.” ― H. Jackson Brown Jr. What have you accomplished today? Does the answer reflect how busy you feel you have been? We live in the age of busyness. Everybody, everywhere, appears to be busier than ever. We multitask, we get stressed, we sacrifice our personal lives. But are we...

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9 Steps for Designing Successful Food Packaging

9 Steps for Designing Successful Food Packaging

When it comes to purchasing behaviour, packaging is just as important as the product itself, as it is the first point of contact between the consumer and your product in store. So it’s worth putting some effort into the design of your packaging. However creating and designing packaging for your food product can be a challenging process, especially if you are running a small company with little experience in the matter. That’s why we’ve put together this step-by-step guide on how to go about d...

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Branding & Design: Hogan’s Farm Rebrand

Branding & Design: Hogan’s Farm Rebrand

How we helped our packaging customer Hogan’s Farm with their complete rebrand Hogan’s Farm is an award-winning family owned turkey farm operating since 1962. In addition to rearing and producing fresh turkey, Hogan’s expanded their operation into production of cooked meats for the retail market. Recently they also opened a family run farm shop located on their Farm in Kells, Co. Meath with local produce consisting of a range of Fresh, Frozen and Ambient goods. Hogan’s identified changes ...

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Our 5 Week Staff Wellbeing Programme

Our 5 Week Staff Wellbeing Programme

In Esmark Finch, we know how important it is to keep employees happy and healthy, and that staff activities, days out and so on are a great way to create a positive and fun company culture. For 5 weeks, the staff at Esmark Finch has been taking part in a staff wellbeing programme coached by Ronan Mee from RM Fitness. Every Wednesday, from 5.30 to 7.30 (pm! We’re brave but not crazy…), we’ve learnt all about nutrition, hormones and how to stay active at the office. And we’ve worked out pretty ...

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Xerox Best of the Best Awards: our Digital Innovation mag gets 2nd place

Xerox Best of the Best Awards: our Digital Innovation mag gets 2nd place

We are delighted to announce that our quarterly magazine Digital Innovation got 2nd place in Xerox Best of the Best Awards, in the Self Promotion category. Read the case study below. [download id="3908"] And here’s our CEO John Mullane accepting the award at Drupa!

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