6 Design tips to get shiny packaging on the shelf

6 Design tips to get shiny packaging on the shelf

Product packaging, as a graphic design discipline, is an industry itself. But this demanding design area requires more than a good eye, so let’s see what makes and breaks good packaging design. 1. Clarity and simplicity Next time you go to a supermarket, pick a random shelf and browse through some products. Glance at each and ask yourself two very simple questions: 1.    What’s this product for? 2.    What’s the brand behind it? You’ll find products listing dozen of benefits with...

Read More